CRM Executive
CRM Executive at Ocado Retail: own end-to-end email and push campaigns, analyse insights, collaborate across teams, and drive delightful customer journeys.
CRM Executive
Contract type: Permanent
Location: Hatfield (Hybrid working - 3 days in the office)
Working hours per week: 40 hours/Part-time x hours/Open to full-time or part-time applicants
Level: Executive
Application Closing Date: Tuesday, 28th April
About us
Our mission is to deliver joy in every shop, through unbeatable choice, unrivalled service, and reassuringly good value. We’re also on a mission to empower our business with smart technology; we've recently launched our AI Academy, providing a tailored AI learning journey for every colleague.
We’re Ocado Retail, a market-leading joint venture between Ocado Group and M&S, and the world’s largest dedicated online supermarket, ocado.com. Not only is Ocado the only place to shop a full range of M&S food online, it’s also the home to the widest online supermarket range in the UK and champion of small, independent brands. We’re also the brains behind Zoom by Ocado, our same-day grocery delivery service.
About the team and the role
The CRM Executive role, working in conjunction with the CRM Manager and the wider CRM team, has responsibility for the day-to-day execution of our BAU schedule to meet Ocado objectives.
Our executive must use a strong understanding of customer needs, an effective use of data and an ability to help create engaging and persuasive creative communications.
What you’ll do
Ownership of various email campaigns, including but not limited to Meal Deals, New to Ocado, OcadoLife, Sustainability, and Weekly Email. Owning the process from end-to-end, briefing well in advance to Creative, working with key stakeholders to execute engaging weekly communications, building & deploying campaigns, reporting on the performance of campaigns and making recommendations on how to optimise future activity.
Ownership of Push comms and end-to-end process: working with the Trade Marketing team to create a calendar of comms, briefing copy, building and deploying comms.
Supporting the team with incentives and the creation of voucher communications to our customer base
Support the wider team on the fulfilment of other BAU communications.
Responsible for the weekly reporting on our BAU sends as well as commentary on any highlights and learnings.
Support the wider team with ideation on what a great customer journey looks like and help to deliver this.
Support the team in creating and implementing the test and learn plan, to help us further optimise communications.
Who you are
Proven experience in a CRM role
Knowledge of mass-market ESPs like Adobe Campaign, Salesforce Marketing Cloud, Braze; Braze experience a plus
Inquisitive
Challenge the status quo
Can organise multiple workstreams simultaneously
Good attention to detail and pride in your work
What’s in it for you
By joining Ocado Retail, you’ll have the chance to experience life at the world’s largest online retailer, work with an amazing bunch of people who challenge what’s possible each day, and grow your skills and career in online retail. You'll also be part of our AI Academy, a dedicated learning journey designed to empower every colleague with the smart technology skills of the future.
If that’s not enough to tempt you, you’ll also get access to loads of great benefits to sweeten the deal. Here’s a taste of what we offer:
Health & Wellbeing: Private medical insurance with option to add your family, Digital GP appointments, market-leading family policies, mental health support, discounted gym memberships, dental insurance, and more.
Spend & Save: Annual bonus scheme split between personal and business objectives, recognition with reward platform, up to 7% matched pension contributions, 15% Ocado discount, 20% M&S discount, free breakfast every day in the office, electric vehicle leasing scheme, and free shuttle bus from Hatfield station to the office.
Never miss the moments that matter: Hybrid working, 26 days holiday plus 8 flexible bank holidays, options to buy extra holiday, 2 weeks work from anywhere, and lifestyle break opportunities.
Our Hiring Process
Lucky for us, we receive a high volume of applications and genuinely appreciate the time and effort invested by every candidate. To ensure a fair and thorough process, every application is reviewed by a member of our team. If your skills and experience are a strong match, a Talent Partner will contact you to discuss the role and guide you through the next steps of our hiring process.
Your Application and AI
In the spirit of innovation, we welcome you to use AI tools in your application, just as we use them in our own business at Ocado Retail. However, as you leverage this technology, please don't lose sight of the most important element: your unique self. Your experiences, passions, and personality are what truly set you apart. Ensure that your application still authentically conveys who you are and why you're a great fit for us.
Everyone’s welcome
We’re an equal opportunities employer, which means that we make sure all potential colleagues are treated fairly and equally. We want to ensure everyone has a fair chance to apply; if you need this job description in an alternative format (e.g., larger print, different document type, etc.), please reach out to us at careers@ocadoretail.com and we'll be happy to assist you, and if you require reasonable adjustments during the recruitment process, please let us know on the application form.
- Department
- Customer Lifecycle and CRM
- Role
- CRM Executive
- Locations
- Head Office: Hatfield
- Remote status
- Hybrid
- Employment type
- Full-time